Cap'n Crunch (CAPN)


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About

Cap'n Crunch cereal consists of corn and oat, and was developed to recall a recipe of brown sugar and butter over rice. It was the first cereal to use an oil coating for flavor delivery. This cereal faces valuation headwinds due to its decision to roll with the abbreviated 'Cap'n Crunch' rather than 'Captain Crunch', with many searching for the latter name in attempts to find the cereal.

Fundamentals

Founded: 1963

Parent company: Quaker Oats Company

Mascot: Cap'n Crunch





Copyright © Erik Rood 2017