Trix (TRX)


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TRX



About

Trix cereal consists of brightly colored fruit-flavored, sweetened, ground-corn pieces. When originally launched in 1955, Trix contained 48% sugar; General Mills has since cut this down to a mere 38%. Some say the cereal is for kids, but that statement is contentious, particularly within the rabbit population.

Fundamentals

Founded: 1955

Parent company: General Mills

Mascot: Trix Rabbit





Copyright © Erik Rood 2017